Las Vegas is in exclusive negotiations with the NFL to host Super Bowl 63 in 2029 at Allegiant Stadium. NFL owners are meeting this week, and while a final decision on the 2029 Super Bowl host may not be immediate, an announcement could come before the end of the year. The Las Vegas Convention and Visitors Authority has already submitted a formal bid, and the NFL is currently reviewing it.
The NFL shifted its Super Bowl site selection process in 2018, moving away from open competition to targeted negotiations with a single city per year. Las Vegas has emerged as the favorite for 2029 after the success of Super Bowl 58 earlier this year. NFL executives praised the city’s ability to host major events, and Las Vegas is expected to become part of the regular Super Bowl rotation. The relocation of the Raiders to Las Vegas in 2020 significantly boosted the city’s profile within the league, aided by successful hosting of the NFL Draft, Pro Bowls, and the most recent Super Bowl.
NFL Commissioner Roger Goodell and other league officials have stated their desire to return to Las Vegas, citing the city’s performance and fan experience during Super Bowl 58, which drew an estimated 330,000 visitors to the region. Local leaders, including the head of the LVCVA, have expressed interest in making Las Vegas a permanent Super Bowl host.
The next three Super Bowls are already set: Santa Clara in 2026, Inglewood in 2027, and Atlanta in 2028.
Separately, the NFL is also addressing concerns about Tom Brady’s dual roles as a Fox lead analyst and minority owner of the Raiders. League policies restrict his access to teams and facilities to prevent conflicts of interest. Brady has defended his involvement, emphasizing his commitment to ethical conduct and the integrity of the sport. The NFL has clarified that there are no rules prohibiting an owner from being in the coaches’ booth or wearing a headset during games, provided all policies are followed.